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City and County of San Francisco
Municipal Transportation Agency
Citizens’ Advisory Council (MTA CAC)

Planning, Marketing Committee (PMC)

FINAL MINUTES
of
Regular Meeting

Monday, October 16, 2006 at 10:00 a.m.
1 South Van Ness Avenue, Conference Room 3075
San Francisco, California

1. Call to Order / Roll Call (Agenda Item 1). The regular meeting of the Planning and Marketing Committee (PMC) was called to order at 10:05 a.m., Monday, October 16, 2006. Bruce Oka (Chair) presided. A quorum was present including the following:

PMC Members Present at Roll Call: Bruce Oka (Chair), Emily Drennen, and Norman Rolfe.

PMC Members Present, but absent at Roll Call:

PMC Absent: Dorris Vincent

MTA CAC Members, not on this committee, but also present: None

MTA Staff (San Francisco Municipal Railway [Muni] and Department of Parking and Traffic [DPT]) Present: Joe Speaks (MTA), Peter Straus (MTA - Service Planning Manager), and Debra Reed (MTA CAC Secretary)

Community Representatives Present: Edward Mason

2. Adopt Minutes of August 21, 2006:

Motion to adopt the August minutes by Norman Rolfe, with spelling corrections.

2nd by Emily Drennen

CAC passed unanimously (Ayes - Oka (Chair), Drennen, and Rolfe)

3. Public Comment – Concerning any issue within the jurisdiction of the Council and not noted on the agenda:

none

4. Report of the Chair: Bruce Oka (PMC Chair)

Buses are more crowded, bunching is still a problem, and on-time performance is not reliable.

Mr. Oka expressed that the senior and disability should be able to ride BART for free within the city limits of San Francisco with their fast passes.

5. Addition of Para transit to Translink System: (Discussion) Joe Speaks

Mr. Oka was asking what would it take to add Para transit to the debit card. Mr. Speaks responded that while the technology was available, many of the business issues were still unresolved.

Item will be continued in November with guest speaker Jake Amerdon.

6. Update on New Muni Maps & Schedules (Discussion/Action) Peter Straus

Mr. Straus reported that while schedules and maps were not in his province, there might be a new system map available in April 2007.

Questions and Comments from the PMC

Emily Drennen:

Muni should have a miniature version of the transit map available free to the public.

7. Service Planning Update (Discussion/Action) Peter Straus

Mr. Straus reviewed various bus route changes.

Implementation of the APC program (Automatic Passenger Count) was to be completed throughout the system by mid January providing ridership data. TMV would assist using GIS technology to provide geographic analysis of APC data.

Emily Drennen gave Mr. Straus a list of TEP suggestions.

8. Committee Members’ Questions/Information Requests: (Discussion)

No questions at this time.

9. Schedule Upcoming Meetings and Agenda Items:

Next regular meeting: November 20, 2006, at 1 South Van Ness Avenue, Conference Room 3075, at 10:00 a.m.

10. Adjournment: 11:21 a.m.

   
   

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