This is Your Muni

SFMTA staff work hard to create a safe and reliable Muni experience, but Muni customers can help in creating a more comfortable and enjoyable ride. This is Your Muni is a transit etiquette campaign that gives a sense of ownership to the Muni customer, reminding them that they have an opportunity to make traveling by transit a pleasant experience.

This is Your Muni is a light-hearted campaign that encourages good customer behavior. These behaviors include:

Removing backpacks when standing on a crowded train
Moving away from the doorway after boarding
Offering up a seat to pregnant women or families with small children
Using headphones or earbuds when listening to music or audio
Holding on to straps or poles when standing during a ride

The campaign also reminds customers of existing rules, just restated in a different way.

This is Your Muni cards on buses asking customers to take off their backpacks and to use headphones.

This is Your Muni cards on buses asking customers to offer up seats to others and move away from doors after boarding.

This is Your Muni cards on buses asking customers to hold on to a strap or pole and to use Rate My Ride on MuniMobile.

This is Your Muni cards on the new trains asking customers to take off their backpacks and to use headphones.

This is Your Muni cards on the new trains asking customers to give up their seats to those who might need them more.

This is Your Muni cards on the new trains asking customers to move away from doors after boarding and hold on to a strap or pole