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Mission / Geneva Safety Project
Project Introduction

The Mission / Geneva Safety Project is a community project focused on pedestrian safety, Muni reliability, and loading improvements in the business district of the Excelsior neighborhood. Through near-term and long-term improvements, the project will make it safer and more pleasant to walk, shop, and live along Mission Street from Trumbull Street to Geneva Avenue and along Geneva Avenue from Mission Street to Prague Street.

View the conceptual design for the Mission Street and Geneva corridors approved by the SFMTA Board of Directors in September 2019.

Project Status

The SFMTA Board of Directors approved the project in September 2019. To deliver important safety and transit upgrades in advance of the larger capital project, 'quick-build' improvements were installed in summer 2020, including:

  • 'Painted safety zones' to improve visibility at corners (where concrete bulb-outs will later be added)
  • Curb management changes to support access for local businesses
  • Transit stop adjustments to improve Muni reliability

Design for the larger capital project is ongoing, which includes engineering for corner sidewalk extensions, new/upgraded signals, roadway striping, and associated changes. Construction of these changes is expected to begin in summer 2022 and continue through 2025.

Project Timeline 
2017 - 2019
Planning & Outreach
Spring - Fall 2019
Environmental & Legislation
Summer 2020
'Quick-Build' Construction
2020 - 2021
Detailed Design
Summer 2022 - 2025
Sidewalk & Signal Construction
Project Status
Detailed Design
SFMTA walking icon
Bulb-outs, traffic signals, new pedestrian crossings
SFMTA Muni bus icon
Transit bulbs, transit stop improvements and changes
SFMTA Drive and Parking icon
Loading and color curb management


Mission Street and Geneva Avenue are part of San Francisco’s Vision Zero High Injury Network – the 13% of city streets where 75% of the severe and fatal collisions occur. Over the last seven years, five community members were killed and at least 323 people were injured in collisions in the project area. Additionally, on some blocks of the project corridor, the eight Muni lines that serve the area have average speeds below 5 mph. The project will seek to address these issues, while making loading improvements to support the over 300 existing storefronts along Mission and Geneva streets.

The project’s goals are to:

  • Increase safety for all users of the corridor, especially people who walk, bike, and take transit
  • Improve transit reliability on the most used bus routes in the neighborhood
  • Enhance the business district through loading improvements


From late 2017 to 2018, the project team conducted outreach to better understand the issues and problems that the community faces when using Mission Street and Geneva Ave. Outreach included:

  • One-on-one meetings with more than 15 community groups
  • Door-to-door loading surveying to 175+ businesses
  • Participation in four Excelsior and Outer Mission Neighborhood Strategy meetings
  • Two Sunday Streets events
  • Neighborhood walkthroughs

Project staff used the results of these feedback efforts, along with collected data, to develop a conceptual plan for Mission Street and Geneva Ave. In late 2018 and early 2019, the SFMTA hosted a series workshops with project stakeholders to refine the conceptual plan to better reflect the community's needs. Notes from those workshops can be found under 'Reports and Documents'. The proposed project design incorporates feedback and suggestions we received from stakeholders, representing various groups within the community, over the course of the three workshops.

In April 2019, the project team hosted two open houses to present the refined designs to the wider community, and collect feedback that was used to create the final proposal.


Major project elements, developed through data analysis and outreach include:

  • New traffic signals, including new signalized pedestrian crossings
  • Traffic signal timing improvements and pedestrian 'head-starts'
  • Corner bulb-outs
  • Transit bulbs and islands
  • Transit stop improvements and changes
  • Bike lane connectivity upgrades (on Geneva Avenue)
  • Loading and curb management improvements


  • Fall 2018 - 2019: Outreach, planning, and refinement of proposed design
  • April 2019: Community open houses
  • Spring 2019: Environmental review
  • Fall 2019: Improvements approved by SFMTA Board
  • Summer 2020: 'Quick-build' improvements
  • 2020 - 2021: Detailed Design
  • 2022: Sidewalk and signal construction


Muni logo
San Francisco County Transportation Authority logo
San Francisco Public Works logo
SF Planning Department logo
Vision Zero SF logo
Contact Information
Mark Dreger