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Upper Market Street Safety Project

The Upper Market Street Safety Project is a substantial, multi-phased effort to improve the safety and comfort of Market Street between Octavia Boulevard and Castro Street for all roadway users.  The project is based on a data-driven approach to identifying collision hot spots and factors, and includes engineering recommendations for the corridor's complex 6-legged intersections, dedicated bike lane upgrades, and public realm improvements to enhance safety and comfort for people walking, driving, and bicycling. Project goals are to improve safety and comfort for all users by reducing the potential for conflict and by making travel along the corridor more predictable and intuitive. 

The project is the culmination of prior neighborhood planning efforts that stretch back over a decade, including the Upper Market Street 2009 Community Vision and Recommendations and Market-Octavia Area Plan.

Project Timeline 
Near-Term Implementation
Long-Term Design
Near-Term Implementation
Final Construction
Project Status 
Project Success 
On budget
On schedule
SFMTA walking icon
Painted safety zones, bulbouts, refuge islands, and upgraded crosswalks
SFMTA walking icon
Signal timing improvements and right-turn on red restrictions
SFMTA bike icon
Protected bikeway, green bike boxes, enhanced lane markings, and painted buffer zones
SFMTA Drive and Parking icon
Circulation changes, enhanced lane markings, and protected signal phases
SFMTA Streetscape icon
Landscaping and other public amenities
SFMTA Muni bus icon
Thumbnail islands and platform expansion to promote safety and accessibility on Muni boarding islands


Near-Term Implementation Phase 1

In 2015, the SFMTA implemented several near-term safety improvements, designed to quickly and effectively increase safety and comfort on the corridor while permanent improvements are designed and legislated.  These near-term project elements included:

  • Painted safety zones to increase pedestrian visibility and slow the speed of turning vehicles
  • Signal timing improvements to increase the crossing time for pedestrians, provide pedestrian “head starts,” and manage congestion
  • Upgraded crosswalks to increase visibility
  • New right-turn on red restrictions to enhance pedestrian safety and comfort 
  • Enhanced lane markings in the roadway to indicate where vehicles and bicycles should be
  • Enhanced bicycle lanes, to increase the separation between cyclists and drivers

Near-Term Implementation Phase 2

In early 2018, the SFMTA will be implementing the following near-term improvements that were approved by the SFMTA Board in May 2017:

  • Parking-protected bikeway on Market Street outbound between Octavia Boulevard and Duboce Avenue and inbound between Guerrero Street and Octavia Boulevard
  • Bike lane upgrades between Duboce and Castro
  • Painted safety zones at the Guerrero/Market and Hermann/Laguna intersections
  • Revised traffic signal phasing at the 16th/Noe/Market intersection
  • Improved intersection wayfinding/guidance markings

Long-Term Project Elements

More permanent infrastructure upgrades to the corridor were approved by the SFMTA Board of Directors in May 2017. These improvements include the following elements:

  • Permanent sidewalk extensions and crosswalk realignments to shorten the crossing distance for pedestrians at key intersections
  • "Thumbnail Islands" and platform expansion to promote safety and accessibility on Muni boarding islands

The project team is conducting further outreach in early 2018 regarding the following project elements:

  • Potential circulation changes including turn restrictions and protected signal phases to further reduce potential conflict points for people walking, riding bikes, and driving through the corridor
  • Potential landscaping, seating, and other public amenities for approved permanent sidewalk extensions
  • Potential changes to loading, parking and other curb uses to reduce double parking and better accommodate community needs for parking and loading space


  • Planning: 2014-2017
  • Near-Term Implementation Phase 1: Fall 2015
  • Long-Term Design: 2017-2019
  • Near-Term Implementation Phase 2: Winter 2018
  • Finalize and Legislate Circulation Proposal: Spring/Summer 2018
  • Final Construction: 2019-2020
  • Curb Space Management Study: To Be Determined


Stakeholder Engagement

From October 2014 to April 2017, the Upper Market Street Safety Project team held 22 in-person meetings with key organizations including the Castro Commercial Benefit District (CBD), Castro Merchants group, Duboce Triangle Neighborhood Association (DTNA), Hayes Valley Neighborhood Association (HVNA), and the Market-Octavia Citizen’s Advisory Committee (MOP-CAC). During this time, the Project team also hosted seven public open meetings, including a curb space management workshop in October 2015 to gather community feedback on corridor parking and safety issues including double-parking and loading concerns.

The SFMTA is conducting further outreach in Winter 2017/2018 regarding the Long-Term Project Elements identified above.


    Every year, dozens of people are killed and 200 more are seriously injured while travelling on city streets. These deaths and injuries are unacceptable and preventable, and San Francisco is committed to eliminating them.

    By adopting a policy called Vision Zero in 2014, the City and County of San Francisco is committed to building better and safer streets, educating the public on traffic safety, enforcing traffic laws, and prioritizing resources to implement effective initiatives that save lives. Vision Zero aims to eliminate all traffic deaths in San Francisco by 2024 and the SFMTA is prioritizing efforts on the corridors that have the highest number of serious and fatal collisions, including Upper Market Street.

    The Upper Market Street Safety Project is in support of Vision Zero and will implement targeted, proven safety improvements on the corridor.

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    Vision Zero SF logo
    Contact Information 
    Casey Hildreth